It looks like J. Cole is not dropping an album anytime soon. On Wednesday (Jul 15), Dreamville president and co-founder Ibrahim Hamad took to Twitter to shoot down rumors that J. Cole was releasing a new project after Dreamville artist Olu claimed that the project was coming soon.
Although we'd stop short of calling this a beef, J. Cole's new single "Snow On Tha Bluff" was the first salvo in this brewing war of words.
J. Cole has the streets buzzing with the release of his latest song, but depending on who you ask, reactions are all over the place and it seems even fellow rapper Chance The Rapper has something to say. On Tuesday (Jun 16), J. Cole dropped his new track, "Snow On Tha Bluff," taking aim at who many fans have deciphered as Chicago rapper/activist Noname. While J. Cole took to Twitter to address the controversy without naming his target specifically, he did state he stood by his words before encouraging fans to follow Noname on social media citing her as a leader.
Although the North Carolina rapper never mentions the Chicago artist by name, many on Twitter assumed her now-deleted tweets about rappers being inactive in the struggle was why Cole crafted the song as he did.
J. Cole stands by the lyrics on "Snow On Tha Bluff," while also acknowledging his faults too.
J. Cole has been quietly on the front lines of a few protests, but after seeing his efforts and that of countless others actually effecting change, inspired the normally recluse MC to react on Twitter. On Sunday (Jun 7), news began to spread that a majority of the Minneapolis City Council has announced plans to defund and disband the city’s police department. J. Cole, who participated in protests sparked by the police killing of George Floyd, commented on this significant start for change. “Powerful powerful,” J. Cole wrote via Twitter.